Social media optimization (SMO) is the process of optimizing your online presence to be more visible in social media searches, web 2.0 websites and popular search engines. SMO is also the process of making your profile more easily linkable by other websites, and more frequently discussed online in blog posts and other social media channels.
Even though social media has been around for a very long time, SMO is a new concept in the online and website marketing circles. With social media, you can reach every corner of the globe both as a company and a individual. You can broadcast your message to targeted users and businesses at the right time.
Why you need SMO
Every business and individual participating in social media activities should also focus on SMO to enhance their online profiles and to become more visible. The greatest benefit to social media marketing is the instant exposure and influx of inbound links that it creates.
Benefits of SMO
Everyone can be a profesional content creator;
Increased linkability;
Increased visibility
Increased credibility
Broadcast marketing messages to targeted users;
Google search returns millions of results in their search engine result pages. Users are getting more smarter by the day with their searches online. They are not searching for information any more, but filtering the results to find exactly what they are looking for.
I’ve released a new feature on MediaPress where you can add blog posts for review from the front end of the site by clicking the nice big button “new blog post” on the sidebar. The old way you had to go to the Wordpress dashboard that is connected to MediaPress to create blog posts.
Event though [...]
Online content that you publish is one of your most valuable assets on the web. By sharing your content online you can enhance your company’s brand, broadcast your message across the web and demonstrate your expertise to name but a few benefits. Did you know that you can allow the visitors of your website or [...]
This is a follow-up to a post I have made a couple of days ago titled “General Tweeting Twitter Tips“. In that post I listed a couple of links to “General” Twitter tips. What if you are only interested in Twitter for business marketing?
Twitter is an excellent tool for marketing purposes and quite allot can [...]
Social media optimization (SMO) is the process of optimizing your online presence to be more visible in social media searches, 
