by Anton Koekemoer | Dec 27, 2018 | Lead generation
Wondering how you can use lead generation for your multi-national business? Unlike smaller businesses, who have the luxury of staying agile, many large-scale businesses approach lead nurturing on a large scale. Using Lead Generation for Multi-National Businesses... 
by Anton Koekemoer | Dec 20, 2018 | Lead generation
As we get closer to wrapping up the year that was, many businesses will be starting to think about lead nurturing in 2019. Like any other digital strategy, lead generation comes down to consistently growing and learning, finding new ways to improve your strategies for... 
by Anton Koekemoer | Dec 18, 2018 | Ecommerce
Wondering how to kick-start your ecommerce marketing efforts for your micro store? These stores work a little bit differently to larger stores. Unlike department stores and multi-national or international stores that typically have a far larger budget and audience... 
by Anton Koekemoer | Dec 10, 2018 | Digital marketing
Mapping the customer journey offers great insight into your digital marketing processes, strategies and campaigns, helping you see exactly how customers interact with your brand at every step along their journey. Customer journey mapping can also help you identify... 
by Anton Koekemoer | Dec 5, 2018 | Ecommerce
As we begin the countdown to 2019, many brands will begin to look at ecommerce marketing trends for the year ahead. Each year, the digital space adapts with more tools and innovation, paving the way for smoother, faster and simpler ways to convert more customers and... 
by Anton Koekemoer | Nov 30, 2018 | Digital marketing
Competitor analysis is a powerful tool that offers critical insight into your competition’s digital marketing efforts. On the surface, this can seem like a waste of time and effort. After all, you should be focusing on your own strategies rather than worrying about... 
by Anton Koekemoer | Nov 27, 2018 | Lead generation
Lead generation and content go together like bread and butter, working to help convert more clicks and sales holistically. Content has the potential to guide leads through the process at every step of your funnel, from the very first introduction to your brand all the... 
by Anton Koekemoer | Nov 22, 2018 | Digital marketing
Whether you have recently attempted a digital marketing audit or you have one planned for the year ahead, there is no doubt that audits offer a hugely valuable tool. Audits offer key insight into what you are doing and how you can improve your strategies across the... 
by Anton Koekemoer | Nov 19, 2018 | Lead generation, Social media
While you may not think that social media offers much use for lead generation, this platform can be a fantastic tool for targeted leads that are nurtured holistically in a way that drives trust and conversion. The trick comes down to knowing how to use both platforms... 
by Anton Koekemoer | Nov 15, 2018 | SEO
While Search Engine Optimisation has become less of a mystery to most online businesses, there are still many SEO myths that continue to muddy the proverbial waters. The trouble with these myths is that they give people an excuse to see SEO as either a magic fix or an... 