Open Circle Solutions Blog

News and information on what is happening in our world.

How Not to Respond to Social Media Comments

Every single brand will need to deal with mean, rude or downright nasty social media comments at some point or another. This is, after all, the nature of the social media space. The fact that people have the ability to interact with your social content and engage is a...

The Biggest Risks of Social Media Fads

By its very nature, social media marketing is a constantly evolving platform that changes a great deal each year. New social networks pop up, new features are added, content trends come and go, and engagement levels adapt and flow. Why Following Social Media Fads is...

Developing an SEO Strategy for Niche Websites

If you have a niche website that sells a very targeted service or product, it is essential to have an SEO strategy that is designed to help you get ahead. Trying to grow your website with a cookie cutter strategy can end up doing more harm than good. How to Perfect...

Ecommerce Marketing Without a Website

Do you need a website to get started with ecommerce marketing? How can you begin selling online without a website? What value does a website offer in terms of sales? Is a Website Essential for Ecommerce Marketing? If you have been thinking about starting an online...

Search Engine Optimisation and Content Marketing

Just how important is content when it comes to Search Engine Optimisation? Not too long ago, we shared some of the top benefits of content for SEO. While you need content on your website in order to rank in the SERPs, there is a huge leap between hastily...

Can Social Media Affect Your SEO Results?

Have you ever wondered how much your social media strategy helps towards increasing your ranking online? Although social media marketing does not have a direct impact on SEO, it certainly helps you establish your online presence as part of a well-rounded digital...

How to Use Social Media for Ecommerce Growth

If you are not using social media marketing, you may be missing out on an opportunity to grow your ecommerce marketing results significantly. Using Social Media for Ecommerce Success Used as part of a multi-channel marketing strategy, social network platforms such as...