Customer Relationship Management (CRM)
Your lead generation and digital marketing strategy isn’t complete until you have a proper sales funnel where you can measure specific segments in your database and ultimately have proper sales process in place.
This is all achievable by having a smart CRM (Customer Relationship Management) system and process in place that supports and works together with all of your digital marketing and lead generation campaigns.
Manage your sales process
With a proper CRM marketing system in place, you will be able to do the following:
- Manage all of your business leads in one central location
- Have access to your lead funnels via a mobile app
- Measure and track results from all sales efforts
- Follow up on activities and plan sales
- Identify new sales gaps
- Manage and track your social media activities
- Track your Google Adwords leads
- Integrate your website lead forms directly on the CRM
- Automated email management
Connect your digital communication channels
With a proper sales and leads funnel integration, you can connect your digital communication channels like your website directly into the CRM system to start managing your sales and lead process. Client touchpoints can be recorded and automated tasks can be used to streamline the whole process. You can basically take a lead from a prospective client to a returning customer through an automated sales process which is handled by your CRM system. Sounds to good to be true?
Take your sales process to the next level
With years of experience in the lead generation field using various digital marketing and traditional marketing methods, we can assure you that if you are serious about your business and if you want to take your sales process to the next level, having a CRM system in place can help you with this.
Talk to one of our CRM specialists today for a free consultation on how you can start using a CRM system to manage all the leads you are generating from your digital marketing campaigns.
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Irrefutably one of the best digital agencies in SA. I have worked with some big names and the results Open Circle got was unbeatable. Anton is a Lead generation ninja. Great ROI, exceeds his targets and an absolute pleasure to work with. You have peace of mind knowing there is someone personally and dedicated working on your account. Open Circle doesn't mind putting in the hours, and because of the vast knowledge set you get, you get so much more than what you pay for.Annemi Olivier
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