Lead Generation

Do you want to generate more leads that turn into sales and get your phone ringing off the hook with new business every day? If your answer is yes, we can help.

Lead Generation Services

If you receive more website traffic, it could mean more leads which could ultimately mean more sales. Right? Unfortunately, that isn’t 100% true. In a perfect world, generating more internet traffic should mean more leads, more sales, and more profit. In reality, it’s not that easy because it’s not Google, robots, and un-targeted traffic that converts into a sale or a lead. It’s your target audience that’s interested in your business, services, and products.

Generate traffic that converts

At Open Circle Solutions, we focus on generating targeted traffic to your website so that every new visitor on your site has the potential to become a lead and convert into a sale. More than any other marketing vehicle, digital marketing can position your website and your digital footprint in front of a wide targeted audience to capture as many qualified prospects as possible.

The more targeted traffic generated, the more targeted leads, and the higher the likelihood of a sale.

Effective Lead Generating Strategies

We can help you build targeted traffic strategically and market your business to specific audiences. To be successful with your lead generation strategy, we use the most advanced and technical strategies, methods, and campaigns to get targeted results that can be measured.

Lead Generation Techniques

  • Paid advertising: We use a variety of paid advertising channels with our lead generation strategies depending on your goals. These include Google Adwords, Facebook Lead Ads, and other relevant paid advertising channels.
  • Data: By using data (there are heaps available) about your business, target audience, and trends in your industry, we can learn more about your audience’s behaviour which will help us craft specific targeted messages for them. We can target a specific audience based on interests, gender, and location.
  • Retargeting: We use various retargeting methods in our digital marketing campaigns to improve the overall ROI of your advertisements online. Based on previous engagement, we can retarget certain individuals that have already shown an interest in your offering.
  • Location targeting: We deliver specific messages and ads based on a specific region or a defined radius on their current location. This can also be set up according to prospects of geographical interests, helping you to capture specific geographically or local based leads.

Lead Generation Strategy

Like anything to be truly successful, you will need a solid strategy, framework, and plan. Our team specialises in building target-orientated digital marketing solutions that are custom-tailored to your customers and business.

Our Lead Generation Services

  • CRM integration and automation
  • Google Ads and other paid advertising channels
  • Remarketing campaigns
  • Affiliate marketing
  • Banner advertising
  • Search Engine Optimisation (SEO)
  • Social Media Marketing
  • Mobile marketing
  • Database marketing
  • E-mail marketing
  • SMS marketing
  • Automated voice messaging

Contact us for more information regarding our lead generation services.

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    What Our Customers Say

    Need help with your digital marketing decision?

    Irrefutably one of the best digital agencies in SA. I have worked with some big names and the results Open Circle got was unbeatable. Anton is a Lead generation ninja. Great ROI, exceeds his targets and an absolute pleasure to work with. You have peace of mind knowing there is someone personally and dedicated working on your account. Open Circle doesn't mind putting in the hours, and because of the vast knowledge set you get, you get so much more than what you pay for.

    Annemi Olivier

    Certainly the best Digital Agency I have ever worked with! I dont know where our business would be without there expert guidance and hands on approach! Anton and his team go out of there way to understand your businesses needs and how they truly can and do optimize it in every way. It's such a rarity to come across people who say what they do and do it! I look forward to many more years working together on all our businesses and projects!

    Jason Les Newmark

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