Behavioral Marketing

With behavioral marketing, we are reaching interested buyers at the right time when they are looking for a specific service or product.

Behavioral Marketing Services

Using optimised digital display ads, we can market and advertise your services or products to targeted users based on their interests and online activities like their search pattern, websites that they visit, videos viewed, and content that they read.

With our behavioral marketing strategies, the whole campaign is conducted on a cost per click (CPC) basis and is fully measured for ROI reporting. We can reach specific people based on their recent online activity. For example, if Tom was interested in buying a new house and had recently been searching for houses and viewing videos in a specific area in his country, he would be placed into the “house hunting” audience and we could then reach him with display ads specific to what he is searching for.

Our behavioral marketing strategies costs vary depending on specific features, budgets, and methods of delivery agreed.

Benefits of behavioral marketing

  • Reach more people at the right time exactly when they need your services or products.
  • Strengthen display ad relevance and increase a stronger level of openness among.
  • Avoid wasted impressions.
  • Users can define and redefine their interests and what they are looking for.

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    Irrefutably one of the best digital agencies in SA. I have worked with some big names and the results Open Circle got was unbeatable. Anton is a Lead generation ninja. Great ROI, exceeds his targets and an absolute pleasure to work with. You have peace of mind knowing there is someone personally and dedicated working on your account. Open Circle doesn't mind putting in the hours, and because of the vast knowledge set you get, you get so much more than what you pay for.

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    Certainly the best Digital Agency I have ever worked with! I dont know where our business would be without there expert guidance and hands on approach! Anton and his team go out of there way to understand your businesses needs and how they truly can and do optimize it in every way. It's such a rarity to come across people who say what they do and do it! I look forward to many more years working together on all our businesses and projects!

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