Behavioral Marketing
With behavioral marketing, we are reaching interested buyers at the right time when they are looking for a specific service or product.Behavioral Marketing Services
Using optimised digital display ads, we can market and advertise your services or products to targeted users based on their interests and online activities like their search pattern, websites that they visit, videos viewed, and content that they read.
With our behavioral marketing strategies, the whole campaign is conducted on a cost per click (CPC) basis and is fully measured for ROI reporting. We can reach specific people based on their recent online activity. For example, if Tom was interested in buying a new house and had recently been searching for houses and viewing videos in a specific area in his country, he would be placed into the “house hunting” audience and we could then reach him with display ads specific to what he is searching for.
Our behavioral marketing strategies costs vary depending on specific features, budgets, and methods of delivery agreed.
Benefits of behavioral marketing
- Reach more people at the right time exactly when they need your services or products.
- Strengthen display ad relevance and increase a stronger level of openness among.
- Avoid wasted impressions.
- Users can define and redefine their interests and what they are looking for.
Digital Marketing
Get targeted traffic and higher organic rankings
Consulting
We provide a range of marketing consulting services
Search Engine Optimisation
We offer comprehensive SEO services to get results
Social Media Marketing
Reach your target audience in a fun and engaging way
Ecommerce Marketing
Get a complete ecommerce marketing solution that works
Lead Generation
Need more leads to increase your business sales?
What Our Customers Say
Need help with your digital marketing decision?
Irrefutably one of the best digital agencies in SA. I have worked with some big names and the results Open Circle got was unbeatable. Anton is a Lead generation ninja. Great ROI, exceeds his targets and an absolute pleasure to work with. You have peace of mind knowing there is someone personally and dedicated working on your account. Open Circle doesn't mind putting in the hours, and because of the vast knowledge set you get, you get so much more than what you pay for.
Annemi Olivier
Certainly the best Digital Agency I have ever worked with! I dont know where our business would be without there expert guidance and hands on approach! Anton and his team go out of there way to understand your businesses needs and how they truly can and do optimize it in every way. It's such a rarity to come across people who say what they do and do it! I look forward to many more years working together on all our businesses and projects!
Jason Les Newmark
Digital Marketing Blog Posts
Read the latest digital marketing news on our blog.
How Secondary Audiences Help Your Lead Generation Campaigns
In lead generation, secondary audiences can be an overlooked target market. Primary audiences are the key focus for just about every campaign. This makes a lot of sense. This is the audience you are targeting. They are the potential leads that will purchase your...
Essential Ecommerce SEO Best Practices
Ecommerce SEO plays a vital role in the growth of any online store. Today, thanks to COVID and the natural move towards online retail, the ecommerce marketing space is bigger than ever. More stores are going online as they move away from traditional brick and mortar...
3 Ecommerce Marketing Strategies to Stay Ahead of Competitors
As the online retail space continues to rapidly grow, it gets harder to make your ecommerce marketing strategies stand out. For many new stores, this can be incredibly daunting. Trying to compete against the big retail giants and other new stores is no small...
We Can Help You Grow Your Brand And Revenue Online
Take the first step to double your leads and sales by booking your FREE 30-Minute Digital Marketing Consultation today. There’s no commitment, just FREE, personalised, actionable strategies to build your business online!