Tag: ecommerce marketing blog posts


4 Free Ecommerce Marketing Tips for Franchises

4 Free Ecommerce Marketing Tips for Franchises

Ecommerce marketing works for a wide range of product niches and business models. For franchises, it can be a valuable way to build a brand within a brand. Unlike independently-owned stores, franchises form part of a larger chain. In some cases, all marketing is done...
How Will POPIA Affect Ecommerce Marketing?

How Will POPIA Affect Ecommerce Marketing?

In ecommerce marketing, data security and privacy play an extremely important role. POPIA (the Protection of Personal Information Act) has been a hot topic lately. This act was finalised and put fully into action on 1 July 2021. Although just about every single...
Ecommerce and SMME Niche Benefits

Ecommerce and SMME Niche Benefits

Ecommerce is a term that gets thrown around in a rather abstract context. There are many brands that use an online store to increase sales and generate new leads. But when it comes to SMME’s, there is never a lot of money to spare. Therefore, focus on the most...
3 Ecommerce Content Strategy Trends to Avoid

3 Ecommerce Content Strategy Trends to Avoid

There are certainly many ecommerce content strategy trends out there that add genuine value. From video content to personalised guides, many trends will enhance your strategy. That’s not to say that all trends are worth following. A very common ecommerce marketing...
Essential Ecommerce SEO Best Practices

Essential Ecommerce SEO Best Practices

Ecommerce SEO plays a vital role in the growth of any online store. Today, thanks to COVID and the natural move towards online retail, the ecommerce marketing space is bigger than ever. More stores are going online as they move away from traditional brick and mortar...

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