Tag: COVID-19 blog posts
3 Ecommerce Marketing Strategies for Post-Lockdown Sales
Now that online shopping has returned to normal in South Africa, many e-tailers are starting to re-look their ecommerce marketing strategies. As of 1 June 2020, South Africa has entered level 3 lockdown. Aside from ecommerce continuing as normal, with no restrictions...
5 Tips To Avoid Tone-Deaf Ecommerce Marketing Campaigns
As South Africa prepares to enter phase 3 of lockdown, it is more important than ever to ensure that your ecommerce marketing campaigns hit their mark. Tone-deaf campaigns are not limited to pandemics. Every single brand runs the risk of misreading their audience and...
Lead Generation Strategies for Lockdown and Beyond
Now, more than ever, it is time to take a good look at your current lead generation strategies to see how they can adapt to the global shifts caused by COVID-19. All over the world, businesses are starting to look at new and improved ways to reach customers, during...
Ecommerce Marketing and the Global COVID-19 Crisis
As the impact of COVID-19 continues to be felt across the world, ecommerce marketing has shown just how powerful remote transactions can be. Unlike traditional retail, which has already seen a big dip since the start of the pandemic, ecommerce limits points of contact...
Put Customers First in Your Ecommerce Marketing Lockdown Strategy
There is no doubt that customers are at the forefront of every ecommerce marketing strategy. The current coronavirus pandemic and lockdown have proven yet again that customer service is something that no retailer can afford to overlook. Like it or not, there is a very...
COVID-19 Dynamic Dashboard To Track Stats Per Country
For our love of data and reporting, we’ve decided to put together a COVID-19 Dashboard where you can view stats regarding the current epidemic. The dashboard includes total cases, total deaths, total recovered, serious cases and total tests by country. It also...
3 Ways Digital Marketing Will Adapt During Lockdown
Are you using the current lockdown to focus on your digital marketing efforts? As uncertain and stressful as the COVID-19 crisis has been, quarantine can be a good time to adapt your business and explore growth opportunities. Many businesses across the country are...