by Anton Koekemoer | Jul 6, 2020 | Lead generation
If you haven’t already begun thinking ahead with your lead generation plans, now is the time to do so. Although it is hard to say how long the effects of COVID-19 and lockdown will last, let alone what the impacts will be on a global scale, it is essential to start...
by Anton Koekemoer | Jun 4, 2020 | Ecommerce
Now that online shopping has returned to normal in South Africa, many e-tailers are starting to re-look their ecommerce marketing strategies. As of 1 June 2020, South Africa has entered level 3 lockdown. Aside from ecommerce continuing as normal, with no restrictions...
by Anton Koekemoer | May 27, 2020 | Ecommerce
As South Africa prepares to enter phase 3 of lockdown, it is more important than ever to ensure that your ecommerce marketing campaigns hit their mark. Tone-deaf campaigns are not limited to pandemics. Every single brand runs the risk of misreading their audience and...
by Anton Koekemoer | May 12, 2020 | Lead generation
Now, more than ever, it is time to take a good look at your current lead generation strategies to see how they can adapt to the global shifts caused by COVID-19. All over the world, businesses are starting to look at new and improved ways to reach customers, during...
by Anton Koekemoer | Apr 17, 2020 | Ecommerce
As the impact of COVID-19 continues to be felt across the world, ecommerce marketing has shown just how powerful remote transactions can be. Unlike traditional retail, which has already seen a big dip since the start of the pandemic, ecommerce limits points of contact...
by Anton Koekemoer | Apr 14, 2020 | Ecommerce
There is no doubt that customers are at the forefront of every ecommerce marketing strategy. The current coronavirus pandemic and lockdown have proven yet again that customer service is something that no retailer can afford to overlook. Like it or not, there is a very...
by Anton Koekemoer | Apr 8, 2020 | Dashboard
For our love of data and reporting, we’ve decided to put together a COVID-19 Dashboard where you can view stats regarding the current epidemic. The dashboard includes total cases, total deaths, total recovered, serious cases and total tests by country. It also...
by Anton Koekemoer | Apr 6, 2020 | Digital marketing
Are you using the current lockdown to focus on your digital marketing efforts? As uncertain and stressful as the COVID-19 crisis has been, quarantine can be a good time to adapt your business and explore growth opportunities. Many businesses across the country are...
by Anton Koekemoer | Mar 24, 2020 | Digital marketing
In our current time of uncertainty, ethics play a bigger role in digital marketing than ever before. Over the last few weeks, the world has been dealing with the effects of COVID-19. The full impact still remains to be seen, but there is no doubt that it will be felt...