by Anton Koekemoer | Aug 18, 2017 | Digital marketing
Not too long ago, we shared some tips on how to tell whether your lead nurturing strategy was working or not. In this guide, we looked at the top warning signs that changes is needed, from lack of conversion to a higher bounce rate. While we have looked at how to tell...
by Anton Koekemoer | Aug 4, 2017 | Mobile marketing
There is no doubt that a mobile marketing strategy can offer a way to reach more people. We Are Social published a 2016 report that shows just how quickly mobile is growing. This report states that there were 85.53 million mobile connections in South Africa in 2016....
by Anton Koekemoer | Jul 28, 2017 | Mobile marketing
Mobile marketing shows no sign of slowing down anytime soon. In fact, statistics show that mobile has overtaken desktop when it comes to internet access in South Africa. A report from We Are Social notes that in 2015, mobile phones made up 61% of the web traffic share...
by Anton Koekemoer | Jun 27, 2017 | Digital marketing
Choosing a marketing strategist is no small feat. You need to consider each prospective strategist’s expertise, experience, and many other factors. There are a number of questions to ask your strategist that can help you make your final decision, but ultimately, you...
by Anton Koekemoer | Jun 22, 2017 | Digital marketing
Are you putting your online results at risk with the wrong digital marketing strategies? It is far easier than you may think for things to go very, very wrong. The danger in going with a bad strategy is that it can end up causing far more harm in the long run than no...
by Anton Koekemoer | Jun 15, 2017 | Digital marketing
Ever wondered what absolutely-cannot-do-without ingredients make up a successful email marketing campaign? Email marketing relies on a number of factors in order to deliver results. If one is missed, your entire campaign can be affected… and not in a good way, either....
by Anton Koekemoer | May 5, 2017 | Digital marketing
When the times comes for you to start thinking of bringing in a digital marketing specialist and consultant, it can be hard to know exactly what to look for besides the obvious criteria such as track record and services. You’ve looked at a few websites, and you have a...
by Anton Koekemoer | Apr 13, 2017 | Digital marketing
Whether your digital marketing consultant is simply not getting the results that were promised, or they have caused an outright social media disaster, knowing when to walk away is essential. In the hands of the right consultant, you should see a realistic, sustainable...
by Anton Koekemoer | Apr 12, 2017 | Mobile marketing
There is no doubt that mobile marketing offers the best way to tap into the continuously growing mobile arena. Year upon year, smart businesses that have embraced mobile are enjoying the increased engagement and return that this medium has to offer. A look at some of...
by Anton Koekemoer | Apr 11, 2017 | Digital marketing
When you think of lead generation, you may not automatically think about genuine, authentic growth. Many people instead think about annoying autoresponders and passive-aggressive sign-up forms. Leads are an integral part of every single business however. Whatever the...
