Tag: ecommerce blog posts


Ecommerce Marketing Strategies for Easter

Ecommerce Marketing Strategies for Easter

Easter is approaching and many stores are already planning their ecommerce marketing campaigns. Brick and mortar stores have been preparing for this holiday, too, with plenty of colourful displays found across supermarkets and other stores. Easter offers a chance to...
4 Free Ecommerce Marketing Copywriting Tips

4 Free Ecommerce Marketing Copywriting Tips

4 Free Ecommerce Marketing Copywriting Tips Copywriting is as much a technical skill as it is an art. Here are a few things you should take to heart when writing copy for your ecommerce website and that will support your ecommerce marketing strategy. 1. Keep Your...
Top Ecommerce Marketing Trends To Try In 2022

Top Ecommerce Marketing Trends To Try In 2022

2022 marks our third year of life since the outbreak of Covid-19, which caused a rapid upswing in ecommerce marketing thanks to social distancing measures and lockdowns. It could be argued that the growth in ecommerce caused by the virus will be permanent, even as the...
Ecommerce Marketing Without a Payment Gateway

Ecommerce Marketing Without a Payment Gateway

The role of ecommerce marketing is to make it as easy as possible for customers to make a purchase. Payment gateways play a similar role, allowing customers to complete their purchase quickly, safely, and easily. Although there are some exceptions (more on that...
Will Ecommerce Replace Physical Stores?

Will Ecommerce Replace Physical Stores?

The boom in ecommerce marketing over the last few years is a big indication that the online retail space is rapidly expanding. Coupled with the closure of many large retail chains, this could be a big sign that ecommerce is slowly taking over physical stores. Will...
How Will POPIA Affect Ecommerce Marketing?

How Will POPIA Affect Ecommerce Marketing?

In ecommerce marketing, data security and privacy play an extremely important role. POPIA (the Protection of Personal Information Act) has been a hot topic lately. This act was finalised and put fully into action on 1 July 2021. Although just about every single...
Ecommerce and SMME Niche Benefits

Ecommerce and SMME Niche Benefits

Ecommerce is a term that gets thrown around in a rather abstract context. There are many brands that use an online store to increase sales and generate new leads. But when it comes to SMME’s, there is never a lot of money to spare. Therefore, focus on the most...
3 Ecommerce Content Strategy Trends to Avoid

3 Ecommerce Content Strategy Trends to Avoid

There are certainly many ecommerce content strategy trends out there that add genuine value. From video content to personalised guides, many trends will enhance your strategy. That’s not to say that all trends are worth following. A very common ecommerce marketing...
Essential Ecommerce SEO Best Practices

Essential Ecommerce SEO Best Practices

Ecommerce SEO plays a vital role in the growth of any online store. Today, thanks to COVID and the natural move towards online retail, the ecommerce marketing space is bigger than ever. More stores are going online as they move away from traditional brick and mortar...

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