Tag: smm blog posts
The Biggest Risks of Social Media Fads
By its very nature, social media marketing is a constantly evolving platform that changes a great deal each year. New social networks pop up, new features are added, content trends come and go, and engagement levels adapt and flow. Why Following Social Media Fads is...
3 Reasons to Avoid a Generic Social Media Strategy
One of the biggest advantages to having a comprehensive social media strategy in place is that it ensures a consistent flow of original content rather than a flood of generic posts. Many businesses make the mistake of seeing social channels in isolation rather than...
The Wrong Way to Start a Social Media Campaign
Whether you are launching a new business or making the move to invest in a multi channel social media marketing campaign to help you grow your presence online, knowing how to get started is key to ensuring that you proceed on the right foot. Too many brands jump into...
Try This Simple Social Media Cheat Sheet
If you are wondering where to even begin, a social media cheat sheet is just what you need to get the ball rolling. Whether you are investing in a personalised social media marketing strategy or hoping to wing it on your own, knowing when to post, what to post and...
Social Media Advantages for Long Term Growth
With the number of social media advantages that can be enjoyed, companies that have yet to embrace the move towards social are certainly missing out on a chance to grow. Over the last decade alone, social media marketing has paved the way for companies to reach more...
Using Social Media to Build Your Online Reputation
Social media is without a doubt a great tool for marketing your business online. It is also very effective as a way to grow your reputation, as well. Using your social channels to build your reputation is a lot easier than you may think. The secret to achieving this...
Top Signs Your Social Media Strategy is Dead
How do you know when your social media marketing campaign is dead? Aside from following your stats closely, it is not always as easy to see that things are going wrong. As Facebook and other social networks continue to change the way that people interact with brand... Getting the Most from B2B Social Media
Struggling to get your B2B social media efforts off the ground and running? Unlike B2C social media, which is largely designed to spread brand awareness and grow reputation, B2B has a number of goals and considerations. On one hand, you will still need to ensure that...
Why Strategy is Essential for Social Media Success
Just how big a rule does strategy play when it comes to social media success? Actually, quite a big one. Without a strategy, you may find that you spend a great deal of time, effort and resources on marketing through various social platforms, with little to no return....