by Anton Koekemoer | Jun 1, 2021 | Ecommerce
As the online retail space continues to rapidly grow, it gets harder to make your ecommerce marketing strategies stand out. For many new stores, this can be incredibly daunting. Trying to compete against the big retail giants and other new stores is no small...
by Anton Koekemoer | May 24, 2021 | Ecommerce
Creating a sense of urgency in your ecommerce marketing campaigns is an excellent way to drive sales. Urgency makes customers feel that they have to act quickly. It can make all the difference between a customer ignoring that abandoned cart email sequence you have...
by Anton Koekemoer | Dec 1, 2020 | Ecommerce
As COVID-19 and the resultant lockdown has drastically changed the way that people shop, ecommerce marketing is going to play a vital role in the festive season. While some shoppers are still going to head to the mall or venture out to physical stores, many are...
by Anton Koekemoer | Sep 28, 2020 | Ecommerce
Ecommerce marketing is something that every soon-to-launch store needs to start selling right away. With more retail businesses looking at online stores, having a proper launch strategy in place is hugely important. Competition has become a major challenge for new...
by Anton Koekemoer | Jul 30, 2020 | Ecommerce
Timing and proactivity are both essential when it comes to lockdown shopping communication. Keeping customers up to date is something you cannot afford not to do at this point. There have been many horror stories about local etailers failing to deliver, breaking...
by Anton Koekemoer | Jun 23, 2020 | Ecommerce
While you may have a basic ecommerce marketing strategy in place to recover abandoned carts, chances are good that you are only focusing on the most obvious steps. Abandoned carts are something that every online store dreads. At the same time, they are also extremely...
by Anton Koekemoer | Jun 19, 2020 | Ecommerce
Although pop-up shops have traditionally been used in physical retail, they can be a very useful idea for your online store. These shops are temporary retail shops used for specific purposes. Some are created to run during key buying seasons such as holidays. Others...
by Anton Koekemoer | May 7, 2020 | Ecommerce
If you have a traditional store as well as an online store, you may be wondering how ecommerce marketing can provide a seamless shopping experience for customers. Click and mortar stores are stores that have an online and offline presence. Unlike stores that operate...
by Anton Koekemoer | Dec 18, 2017 | Ecommerce
If you were wondering whether your online store really needs a marketing agency, you may be trying to determine the biggest value that an agency could provide. Many stores assume that ecommerce marketing are only for very large e-tailers that have massive budgets and...