Now that online shopping has returned to normal in South Africa, many e-tailers are starting to re-look their ecommerce marketing strategies. As of 1 June 2020, South Africa has entered level 3 lockdown. Aside from ecommerce continuing as normal, with no restrictions...
As South Africa prepares to enter phase 3 of lockdown, it is more important than ever to ensure that your ecommerce marketing campaigns hit their mark. Tone-deaf campaigns are not limited to pandemics. Every single brand runs the risk of misreading their audience and...
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