Using and understanding analytics with ecommerce marketing has become a cornerstone for digital marketing agencies and online store owners. What are the key metrics, tools, strategies, and emerging trends that you can use to leverage and stay ahead in the competitive...
In an era where data reigns supreme, understanding user behaviour and making informed decisions are critical for online success. One powerful tool that empowers businesses to achieve this is Google Analytics 4 (GA4). What is Google Analytics 4? Google Analytics 4 is...