In lead generation, secondary audiences can be an overlooked target market. Primary audiences are the key focus for just about every campaign. This makes a lot of sense. This is the audience you are targeting. They are the potential leads that will purchase your...
Every good lead generation strategy begins with a way to get leads into your sales funnel. Leads do not magically appear out of nowhere and very few will bother to sign up to your lead forms unless they think they are getting something in return. This is where lead...
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