Wondering which social media trends are worth watching this year? In the past year alone, we have seen many trends come and go. From the notorious Tide laundry pod challenge in recent times to overdone memes, endorsements, influencer posts, video, social retail and...
Wondering whether you really need a social media marketing strategy, or if it is better to keep on winging it? Many businesses feel that investing in a strategy is something that only large businesses need to do. If you’ve mostly been managing on your own, but you...
A huge part of a social media marketing strategy is timing. Consistency also plays a vital role in how well your posts perform on major social networks. With a growing range of scheduling tools on the market today, preparing your social media posts in advance has...